First lines
The first original illustrations are created for rhythmic gymnastics communities.
About Strekosa Design
Original illustration and complete visual systems for rhythmic gymnastics — shaped from the first idea to the final arena.
Our point of view
Rhythmic gymnastics is not simply a sport.
Its visual language deserves the same precision as its movement.
A visual identity should be felt before the first routine begins — in the invitation, the arena, the screens, the awards and every detail athletes take home.
The beginning
Strekosa did not begin as an outside design agency. It grew from years spent watching, writing about and drawing rhythmic gymnastics.
I’m Kseniia Lasskaia, founder and lead designer of Strekosa Design. I created the first Strekosa illustrations in 2012 while attending competitions and covering rhythmic gymnastics as an independent journalist.
In 2014, that personal project became an independent studio — bringing illustration, identity and event design into one visual language.
Today, Strekosa works with organizers, clubs and sports brands, combining artistic imagination with the precision required for real events.
The story
A personal fascination with the artistry of gymnastics gradually became a studio capable of carrying one visual idea through an entire event.
The first original illustrations are created for rhythmic gymnastics communities.
The name Strekosa means “dragonfly” — a symbol of lightness, movement and transformation. That idea still shapes the studio.
The work expands into tournament identities and competition environments.
Every visual system should feel precise, expressive and alive.
History in her own words
Two conversations about illustration, rhythmic gymnastics and the beginning of Strekosa Design.
What we create
An event is remembered as a whole. That is why we do not design isolated files: every format belongs to the same visual system.
Our approach
Artistic sensitivity is only part of the process. The result must also work across real spaces, formats and deadlines.
Years inside rhythmic gymnastics mean that apparatus, body lines, ceremony and competition logic are understood before design begins.
Every touchpoint stays coherent — from a social media post to a twelve-metre arena backdrop.
Every idea is prepared for real printers, screens, deadlines and the people who have to use it.
Selected partners
For tournament organizers, clubs, federations, sports brands and publishers across more than twenty countries.
Your next event
Come with a complete brief, a single idea or only a name. We can help shape the visual direction and carry it through every format.